Our new site is officially live 🎉 Podcasts, insights, videos and more! Explore below.
Dec. 14, 2023

#43 Building a $1.5B+ digital car auction, Peter’s car market predictions, OPENLANE's acquisition of Manheim Canada | Peter Kelly, CEO at OPENLANE

The player is loading ...
Car Dealership Guy | Auto Industry Insights | Content & News | Podcast

In this episode, I'm speaking with Peter Kelly, CEO at OPENLANE.


This episode is brought to you by:


Car Dealership Guy Newsletter - Become an automotive insider in just 5 minutes. Get the weekly email that delivers transparent insights into the car market. Be the first to know where the market is moving, for free. Join here: https://newsletter.cardealershipguy.org/subscribe


CarNow - The industry leader in automotive messaging and digital retailing solutions. See how CarNow can make an impact at your dealership by visiting https://info.carnow.com/cdg


Interested in advertising with CarDealershipGuy? Drop us a line here


Interested in being considered as a guest on the podcast? Add your name here


Topics:

(00:00:00) - Intro

(00:02:41) - Peter’s background

(00:06:40) - Were you the first fully digital auction attempt?

(00:07:22) - What is Open Lane?

(00:09:41) - Acquiring Manheim Canada

(00:12:40) - Do you see the future of car buying being all digital?

(00:14:32) - What is the key to a successful auction at your scale?

(00:16:47) - Supply and demand

(00:21:36) - Looking abroad for value

(00:23:03) - Should American dealers be looking to Canada for vehicles?

(00:25:39) - What does the future of Open Lane look like?


Check out more on OPENLANE here.


Check out the website for more (https://dealershipguy.com) and follow me on X @GuyDealership! (https://x.com/guydealership)


This podcast is for informational purposes only and should not be relied upon as a basis for investment decisions.