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Acquiring 60+ dealerships, Paying $200M+ for a Toyota store, How much money MAG makes | Brett Morgan

This episode is brought to you by:

KEYper Systems - Key Management Simplified. (https://keypersystems.com)
⁠⁠Fullpath⁠⁠ – Discover Automotive's Leading Customer Data and Experience Platform. (https://fullpath.com)

In this episode, I'm speaking with Brett Morgan, CEO of Morgan Auto Group.

00:00 - Intro
02:48 - Brett’s background
08:20 - Succession & raising kids in generational wealth
13:51 - The journey to becoming CEO
29:53 - What Brett looks for in an acquisition
50:50 - Toyota and EVs
1:02:00 - Has dealership profitability peaked?
1:07:39 - Brett’s message to Ford CEO Jim Farley
1:11:37 - Raising capital through private equity
1:20:08 - Finding the best people
1:28:45 - Wrapping up

Follow Brett and Morgan Auto Group:
https://www.twitter.com/brettamorgan
https://www.linkedin.com/in/brettamorgan
https://www.morganautogroup.com

Check out ⁠⁠⁠⁠the website⁠⁠⁠⁠ for more (https://dealershipguy.com) and follow me on X ⁠⁠@GuyDealership⁠⁠! (https://twitter.com/guydealership)

Interested in advertising with CarDealershipGuy? Drop us a line ⁠⁠⁠⁠here⁠⁠⁠⁠: https://cdgpartner.com

This podcast is for informational purposes only and should not be relied upon as a basis for investment decisions.