In this episode, I'm speaking with David Regn, Co-Founder & CEO of Stream Companies.
This episode is brought to you by:
CDK Global - Empowering dealers with the tools and technology to build deeper customer relationships. Learn more @ https://www.cdkglobal.com/dealership-xperience-platform
Stream Companies - Full-service, fully integrated, tech-enabled ad agency doing the ordinary extraordinarily well. Learn more @ https://www.streamcompanies.com/
Interested in advertising with CarDealershipGuy? Drop us a line here: https://cdgpartner.com
Interested in being considered as a guest on the podcast? Add your name here: https://bit.ly/3Suismu
Topics:
00:00:00 - Intro
00:01:38 - Starting Stream
00:03:54 - What services does Stream offer today?
00:04:22 - How have you seen dealers shift the way they deploy marketing dollars?
00:09:25 - Stream’s scale
00:15:07 - How much are dealers paying to acquire a customer?
00:17:52 - Do local dealers have an embedded advantage over national brands or vice versa?
00:19:27 - How large is your budget that you are responsible for and where is that being spent?
00:21:29 - Thoughts on 3rd party listing sites
00:28:33 - Do you still believe in traditional media advertising?
00:31:49 - Call to Actions
00:34:00 - Are you doing anything in the AI space?
00:35:20 - Is there any meaningful AI implementation on the consumer front?
Check out Stream Companies here - https://www.streamcompanies.com/
Check out the website for more (https://dealershipguy.com) and follow me on X @GuyDealership! (https://x.com/guydealership)
This podcast is for informational purposes only and should not be relied upon as a basis for investment decisions.
