Stair-step programs (OEM bonuses for hitting monthly sales targets) don’t just push volume—
They can end up *punishing* the car buyer.
How?
Prices drop and vehicle resale values sink.
Alan Haig, Founder of @Haigpartners, breaks down how incentives are impacting the car market.
➤ Stream the latest episode of the Car Dealership Guy Podcast now on your favorite platform—brought to you by @uber_business, @Podiumsoftware, and CDG Recruiting
