In this episode, I'm speaking with Brian Kramer, EVP of Cars Commerce.
This episode is brought to you by:
Valvoline - Valvoline can help drive your service department by streamlining operations and increasing revenue with hands-on technician and sales advisor training, state-of-the-art service lane technology, and a robust preventive maintenance chemical program. They even have programs to help you sell more cars and increase trade-ins! Learn more @ https://bit.ly/3Ofb5fH
Cars Commerce - The platform to simplify everything about buying and selling cars. Learn more at https://www.carscommerce.inc/
Interested in advertising with CarDealershipGuy? Drop us a line here: https://cdgpartner.com
Interested in being considered as a guest on the podcast? Add your name here: https://bit.ly/3Suismu
Topics:
00:00:00 - Intro
00:01:47 - Brian’s career in auto: Lot Porter to GM
00:10:15 - Launching the VR Car buying experience
00:14:47 - Making the jump to evangelize Accu-Trade
00:19:27 - How is this tool different from legacy options?
00:22:39 - What are the biggest changes we will see in used cars over the next year?
00:28:15 - Is the trade-in process broken?
00:34:18 - Consumer’s ability to appraise a vehicle
00:38:03 - Does it matter where a car comes from when appraising?
00:41:06 - What’s your hope for the evolution of the used car business?
Check out Cars Commerce here - https://www.carscommerce.inc/
Connect with Brian on LinkedIn - https://www.linkedin.com/in/bkramer1/
and check out his YouTube channel - https://www.youtube.com/@BrianKramer
Check out the website for more (https://dealershipguy.com) and follow me on X @GuyDealership! (https://x.com/guydealership)
This podcast is for informational purposes only and should not be relied upon as a basis for investment decisions.